THE PROBLEM
Malt Grain & Cane is an independent whiskey bottling company that wanted to reward loyal customers through an NFT-based loyalty program. By merging classic whiskey culture with cutting-edge tech, they aimed to offer unique perks and a VIP community to collectors.
Without the right technical partner, they risked:
Lacking the expertise to implement complex NFT mechanics (like minting and burning)
Struggling to deliver a seamless user experience for collectors
Missing out on the potential buzz and brand loyalty an innovative loyalty system could generate
DELIVERABLES
Smart Contract Development
Web App Development
Strategic Technical Advisory
the solution
We stepped in to design Ethereum-based smart contracts and build a custom React platform for minting NFTs. Collectors could purchase special whiskey bundles and mint NFTs; once they owned enough “gemstone” NFTs, they could burn them to claim an exclusive “6-Gemstone Goblet” NFT.
As a result, Malt Grain & Cane:
Achieved a functional, user-friendly NFT loyalty program, boosting collector engagement
Showcased their modern edge in a traditional industry, gaining attention from whiskey enthusiasts and press
Developed a scalable system that could adapt to future loyalty incentives and offerings
If you’re looking to innovate your product or brand experience—or just want to see how AI and advanced tech could integrate with your existing offerings—our free AI roadmap workshops at Futovia can help you:
Identify high-impact, tech-forward opportunities
Plan a clear, step-by-step roadmap for implementation
Select tools that ensure a smooth user experience
Keep you positioned for growth and market traction
